
How to party
Dress Code: Why It's Cool
Why the dress code is an invitation, not a rule — and how an outfit changes the night for you and everyone around you.

who do you want to attract?
The main questions are: who do I want to attract, and how can they read my image tonight? To have a nice outfit is one of the reasons to receive a compliment and also to return the same to someone in front of you.

aligning with the party theme
Your self-expression could be an invitation to play exactly the game you want to play, and be a trigger point or fetish for someone who wants to play a complementary role.

it sets up a playful mood
As much as you invest time to dress up, as much you feel yourself sexy. All this time preparing costumes and outfits gives you more celebration vibe — you are warming yourself up to have fun.

the art of dressing up
It's art and a creative process as well: you are creating yourself in a new form and role. It gives you the opportunity to feel yourself differently than in casual clothes. You can try something very different to change your perception of yourself, and people can see you differently as well. Experiment with who you are — you can definitely afford to play with your style for one night.
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